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Food & Beverage Innovation Forum

--to lead the trend, May 13th- 15th | Chateau Star River Pudong, Shanghai, China

Dear [FIRSTNAME]

As a gentle reminder, there is less than 6 working days for the final registration(Registration will be closed after 30th April) of Food & Beverage Innovation Forum 2015. Attending FBIF2015 to secure your Innovation Strategy!

One Year a time, do you want to catch up with the trends or to lead the trend?

Cross-Border Competition, E-commerce, Organic Food, Vegetable Protein Drinks, Scent Marketing, Neuromarketing, Artificial Intelligence, Disruption, which do you expect to hear? Leading executives from Nestle, Mondelez, Coca-Cola, PepsiCo, Mars, Starbucks, RedBull, COFCO, Yili Group, Nongfu Spring, Want Want join FBIF2015, who do you want to meet? 

Powerful Speakers of FBIF2015

Fascinating Topics:

Topic: Innovation Strategies to Accelerate Growth
Speaker: Valerio Nannini, ‎Senior Vice President Head of Strategies and Performance at Nestle
Adapting to the rapid changes of today's world is vital, and necessitates a mastership of the innovation tools that leads to a clean and robust Business Strategy. The rising concerns about the expectation that food will contribute to a better life and the challenges resulting from societal transformation are opportunities for innovation. Adapting requires an agile entrepreneurial culture that enables to cover the emerging business opportunities resulting in accelerated growth.

Topic:
From "Idea" to "Products"—— how PepsiCo’s global R&D organization is transforming PepsiCo’s business and driving profitable topline growth
Speaker: Ellen Debrabander, SVP, Global R&D Nutrition at PepsiCo
PepsiCo has always embraced the power of transformation to deliver and create consumer value as well as a distinct competitive advantage. That’s why, more than 15 years ago, PepsiCo began the process of transforming itself. Anticipating changing consumer needs and new technology developments, another step change in innovation approach has been implemented to deliver on today’s brand and market priorities as well as the growth opportunities of tomorrow.

Topic: Storytelling: The Coca-Cola Way (故事营销—可口可乐“知”道)
Speaker: Richard Cotton, Content & Creative Excellence Director, Coca-Cola
Coca-Cola has won much recognition in recent years for their awards winning campaigns including Nickname Cokes and Lyric Cokes. Here we will learn why storytelling is so important for The Coca-Cola Company and how Coke delivers those stories effectively.


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Register Contact:

William Yu

Senior Marketing Executive
Mobile :+86 18621904332
Direct: +86 21 61970771
Email : William.Yu@simbaevents.cn

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